RA Mobile Tyres Preston, a mobile tire fitting service based in Preston, approached us with the objective of revamping their website to improve user experience and optimize it for better search engine visibility. With a growing demand for their services in the local area, RA Mobile Tyres Preston recognized the need to establish a strong online presence and provide a seamless browsing experience for their customers.

Challenges:

Outdated Website Design: The existing website had an outdated design and layout, making it difficult for users to navigate and find relevant information.

1. Poor Mobile Responsiveness: With an increasing number of users accessing the internet through mobile devices, the website lacked responsiveness and failed to provide an optimal viewing experience on smartphones and tablets.
2. Limited Search Engine Visibility: The website was not properly optimized for search engines, resulting in low visibility and ranking for relevant keywords in local search results.

Strategy:

To address these challenges and achieve RA Mobile Tyres Preston’s goals, we developed a comprehensive website redesign and optimization strategy, focusing on the following key areas:

1. Responsive Design: Implemented a modern, mobile-responsive design that ensured seamless browsing across all devices, enhancing accessibility and user experience.
2. User-Centric Navigation: Streamlined website navigation and reorganized content to make it easier for users to find the information they need, such as services offered, pricing, and contact details.
3. Optimized Content: Conducted keyword research and optimized website content to improve search engine visibility and ranking for relevant local keywords related to mobile tire fitting services in Preston.
4. Visual Enhancements: Incorporated visually appealing graphics, images, and videos to enhance engagement and showcase the quality of RA Mobile Tyres Preston’s services.
5. Call-to-Action (CTA) Optimization: Implemented clear and compelling CTAs throughout the website to encourage users to take desired actions, such as requesting a quote or booking a service appointment.

Results:

• Improved User Engagement: The revamped website saw a significant increase in user engagement metrics, including longer average session durations and lower bounce rates, indicating improved user satisfaction and interaction.Enhanced Search Visibility: Through targeted SEO efforts, the website achieved higher rankings in local search results for key terms related to mobile tire fitting services in Preston, resulting in increased organic traffic and visibility.Increased Conversions: The optimized website design and user-friendly interface led to a notable uplift in conversion rates, with more visitors taking action to request quotes or book service appointments directly through the website.
Client Testimonial:

“We are extremely pleased with the website redesign and optimization services provided by Ads Monopoly. Their expertise and attention to detail have transformed our online presence, making it easier for customers to find and engage with our services. We’ve seen a noticeable improvement in leads and bookings since launching the new website.”

Conclusion:

By strategically redesigning and optimizing RA Mobile Tyres Preston’s website, we were able to enhance user experience, improve search engine visibility, and drive tangible results for their business. The new website serves as a powerful digital asset, effectively showcasing RA Mobile Tyres Preston’s services and helping them attract and convert more customers in the competitive mobile tire fitting market.